About

Saphura Long, a member of Long Automotive of Chattanooga has acquired the previously known Don Ledford AutoPark of Athens. Saphura is an entrepreneur who has for many years owned technology companies which have served the automotive industry. For that matter her present company Gratis Technologies, serves many dealerships across the nation in the realm of customer management. Saphura believes that all successful companies have one thing primarily in common, and that is to value customers most of all and to assure their experience at the dealership exceeds their expectations. Saphura, the wife of Nelson Long of Long Automotive of Chattanooga is an engineer by education and has a masters in Nuclear Physics. And, upon moving to Chattanooga her first position was that of a research engineer at Combustion Engineering.

Saphura believes that being active in one's community is a matter of paying one's "community dues". In doing so she has served on numerous boards. Some of those positions are past chairman of the Advocacy Public Affairs of Junior League of Chattanooga, where she and her team successfully advocated for instating the seat belt law in the state of Tennessee.

Long of Athens of Athens, would like to be a place where both co-workers and customers feel like they belong. We realize that there are many long-term dealership customers who would like to work with us and we are honored for that and will do all that we can to earn and retain their trust.

We are a new company, yes, we have retained some of the great "old employees" that fit our philosophy of proper and fair treatment of customers. But most of us are new and we have a new attitude and a new agenda and that is to earn the trust of this community and to serve them in their automotive needs second to none. Please come see us, have a cup of coffee with us and let us introduce ourselves.

Why Buy From Long of Athens

Car Shopping Made Easy

We provide a vast selection of new and used vehicles, exceptional car care and customer service with a smile!

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Exceptional Customer Service

We are committed to providing amazing customer experiences.

Meet Our Staff

We Keep You Going

Our service center is here to help ensure you enjoy many great years of driving with the vehicle you purchase from us.

Schedule Service

Thoughtful Amenities

Whether you are waiting for your vehicle to get serviced, picking up a part for your vehicle, or stopping by to check out a new vehicle for yourself, we offer a wide range of amenities to enhance your experience here! Come by, look around and check what we can offer you!
  1. Long of Athens

    1900 Congress PKwy
    1900 Congress PKwy
    Athens, TN 37303

    • Sales: (423) 745-1962
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Get in Touch

  • Contact our Sales Department at: (423) 745-1962
  • Monday9:00 am - 7:00 pm
  • Tuesday9:00 am - 7:00 pm
  • Wednesday9:00 am - 7:00 pm
  • Thursday9:00 am - 7:00 pm
  • Friday9:00 am - 7:00 pm
  • Saturday9:00 am - 6:00 pm
  • SundayClosed

Our Continued Commitment to You at Long of Athens Serving Cleveland TN, Chattanooga, Knoxville, Alcoa and Crossville

In Athens, we know that you have a lot going on in your life, and often you need some assistance in finding the right new or used Buick or GMC vehicle. If you're already the proud driver of a car, truck or SUV, let us help you keep it in the best shape possible with our team of service professionals. With years of training, our technicians are prepared to tackle any issues that arise.

Committed to Serving Athens Drivers with Topnotch Customer Service Standards

Our dealership is staffed with only the best automotive professionals in the Athens area. We work hard to bring our customers a broad selection of brand-new vehicles from the latest lineup of Buick and GMC car, truck and SUV vehicles. Our teams can work with you to find the best new or used vehicle for your needs, the best finance deal for your budget, and much more. With service, parts, and sales help all under one roof, you'll never have to look elsewhere for your automotive needs again.

Visit Long of Athens!

Have a few lingering questions? Want to speak with a Long of Athens team member? Stop by or call Long of Athens! One of our many professionals will work with Athens drivers to help with whatever automotive need you have! When it comes to finding a dealership, you can look to for help, you can end the search with Long of Athens! Stop by our dealership in person if you'd prefer and check out our latest selection of vehicles! Whether you're looking for a new Buick Enclave, Envision, Envista, GMC Sierra 1500 or Canyon, drivers can look to the Long of Athens team with confidence!